Job description
About us
At MWS, we are on a mission to become the home of game-worn culture. We do this by connecting global fanbases to the ultimate fan item: match worn and signed shirts from the world's biggest athletes and brands around the world. We accelerate engagement, interaction, and revenue by enabling our customers to access pieces of sporting history, while raising funds for the causes that matter most to our partners. We do it all live from kick-off. With more than 350 partners globally, we are the outright market leaders in our industry. We see ourselves as innovators, constantly looking for new ways to surprise and delight our audience.
About you
As a Copywriting Intern, you will support the creation of high-quality, engaging, and on-brand copy across MatchWornShirt's marketing channels. You are someone who lives and breathes sports culture and has a sharp eye for detail, clarity, and tone. You are eager to develop your SEO and digital marketing skills while working with content connected to professional clubs, elite athletes, and iconic sporting moments.
What you'll do
Web Optimization: Work alongside the Senior Copywriter to audit high-traffic pages and optimize web copy for SEO, tone of voice, and storytelling.
CRM Campaigns: Own specific CRM campaigns and write weekly emails tied to live auctions and major sporting moments to engage our global community.
AI Innovation: Help develop our AI copywriting tool to increase the scale of campaigns we can produce, iterating on the prompts used to improve accuracy and tone before editing.
Guideline Creation: Create "bullet-proof" guidelines for copy across the website to ensure consistency in brand voice and best practices.
Cross-Team Support: Respond to copy requests from various departments, adapting your writing style for different channels and audiences.
Continuous Learning: Participate in daily stand-ups and monthly check-ins to review progress and learning objectives.
What you bring
Writing Excellence: Strong written communication skills with the ability to adapt your style for website copy, email, and social channels.
Sports Passion: A strong interest in football and sports culture. With enthusiasm for working on content linked to professional teams, players, and live sporting moments.
Digital Curiosity: An interest in digital marketing, e-commerce, and SEO. With a willingness to learn and apply best practices.
Reliability: An organized mindset, able to manage multiple tasks and deadlines in a fast-paced environment.
Collaboration: A team-player mentality, comfortable working with different departments and responding to feedback.
Qualifications and experience
Education: Currently studying towards a degree in Marketing, Communications, Journalism, or another relevant field.
Language: You speak (and write!) English on a native level.
Experience: 1+ years of experience in copywriting, marketing, or content creation.
Legal: You hold an EU passport or are currently enrolled at a university in the Netherlands.
Industry: Previous internship or side job experience in a sports-related industry is a strong advantage.
What We Offer
Informal and Sporty Environment: An informal, international, and sports-focused work environment.
Room for Initiative and Impact: Plenty of room for your ideas and the opportunity to make a real impact.
Internship Remuneration: A monthly internship allowance of €500.
Daily Lunch: A free and healthy lunch provided daily in the office.
On-Site Gym: Access to a private gym with a personal trainer.
Commute Coverage: Support for your commute up to a maximum of €200 per month.
Company Events: Formal and informal events held multiple times per year.
Our procedure
Introductory video call with our Talent Acquisition Manager (± 20 min).
Assessment round (± 120 min).
In-person interview (± 45 min).
Grab this opportunity and conquer the international football world with us! Don't hesitate to reach out to Ruben Boerefijn directly at Ruben@matchwornshirt.com.
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